The first tip to remember whenever you search for anything is to mention as much information as you can.
For example suppose you want to pursue MBA from England and looking for some good colleges there.You simply open Google and mention MBA in the search bar, now in the result you get about 63 billion matches showing all the stuff about MBA
Now write- MBA Colleges in the search box and see the result
This time you get about 6 billion matches showing mainly about the MBA Colleges world around. Now write- MBA colleges England
This time you get more refined search with just 1 billion matches.
So this example pretty well show that the more information you put more refined search will be the output, but dont bombard the serach box with big lines of information , there are ways through which you can specify more information in a few words. There are some special characters and signs to guide the search engine to the traffic you want.,below i will mention some:
Explicit Phrase:
Lets again take our previous case of searching for MBA Colleges. Instead of just typing MBA Colleges into the Google search box, you will likely be better off searching explicitly for the phrase. To do this, simply enclose the search phrase within double quotes.
Example: "MBA Colleges"
Amazing this time you get more refined search with just 3 million matches as compared to our earlier search where we searched without the quotes and got 6 billion matches.
Exclude Words:
Lets say you want to search for content about internet marketing, but you want to exclude any results that contain the term advertising. To do this, simply use the "-" sign in front of the word you want to exclude.
Example Search: internet marketing -advertising
Site Specific Search:
Often, you want to search a specific website for content that matches a certain phrase. Even if the site doesn’t support a built-in search feature, you can use Google to search the site for your term.
Example: "What are RSS feeds?" site:www.kumarrakesh.co.cc
Specific Document Types:
If you’re looking to find results that are of a specific type, you can use the modifier "filetype:". For example, you might want to find only PowerPoint presentations related to global heating.
Example: "global heating" filetype:ppt
This OR That:
By default, when you do a search, Google will include all the terms specified in the search. If you are looking for any one of one or more terms to match, then you can use the OR operator. (Note: The OR has to be capitalized).
Example: cdma OR gsm
You can also write cdma | gsm.
Wildcard
The "*" symbol is a wildcard. This is useful if you're trying to find anything that you dont know fully, for example if you are looking for a song or an organisation not fully known to you.Calculator:
The next time you need to do a quick calculation, instead of bringing up the Calculator applet, you can just type your expression in to Google.Example: 23484 * 5.67
Word Definitions:
If you need to quickly look up the definition of a word or phrase, simply use the "define:" command.
Example:define:phoenix
Unit converter
Use Google for a quick conversion, from yards to meters for example, or different currency .
Example : 56 meters in mile
Instead of searching for a term across all pages on the web, search within a specialized field. Google has a number of specific searches, allowing you to search within blogs, news, books, and much more:
Blog Search
Code Search
Finance
Local/Maps
News


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